best branding campaigns Archives

The Power of Your Personal Brand

April 21, 2015 by Karen Bate

We all know that having a strong personal brand is important to our business success. But what exactly is branding and how do we know if we’re doing it right? Branding is all that you – and by extension your … Read More

Branding Mistakes

Do’s and Don’ts of Building a Brand

April 30, 2014 by Karen Bate

Once you understand that good, solid branding requires a clear idea of who you are, who your audience is, and what makes your organization, product or service special, what’s next? Many a fine company has gotten that far only to … Read More