Influencer Marketing Archives

Paying for Social Media Followers: A Cautionary Tale

December 29, 2015 by Karen Bate

When it comes to social media, there are some unwritten codes that the social savvy follow. These include: Don’t post multiple Instagrams in one day; never like a post that is more than two weeks old; and the one that can … Read More

Influencer Marketing

Influencer Marketing: Next Tool in Your P.R. Arsenal?

December 18, 2014 by Karen Bate

Influencer marketing is an exciting new trend that uses the popularity of self made Internet celebrities to cost effectively deliver a message to a broad audience. It’s becoming more common and accepted as an actual career for people with large … Read More