The most effective, successful communications and marketing comes down to creating a fully integrated campaign that includes the following key components:
- Clear goals and benchmarks
- Full understanding of your audiences
- Consistency in all messaging across multiple platforms
- Integrated approach using traditional and new media
- Identifying key influencers to expand reach
See this case study of our work with the Foundation for Women’s Cancer for an example of one of our successful strategic campaigns.
Through the power of your story, told authentically, in the right way to the right audiences, KB Concepts can help achieve all of your strategic communications goals. Contact us to help tell your story!
Karen has absolutely transformed my business this year! Not only did she suggest a wonderful person to re-do my website, we three collaborated together to achieve my exact vision. Karen made amazing and helpful suggestions about how to pinpoint and appeal to my ideal target client and how to expand my marketing by using social media and blogging. If it was not for Karen’s encouragement I never would have applied to (and won!) the Best Home Based Business Award from our Chamber of Commerce! Even now that we are not “officially” working together, she sends encouragement and suggestions to me on a regular basis. Once you are her client you will be for life! I so appreciated all of her assistance and enthusiasm for growing my business, I know you will too! ~ C.Lee Cawley, Owner, Simplify You