Are you struggling to keep up with the constant need for new content, regular social media posts and sharing your organization’s good news to remain top of mind with your clients and supporters? Do you often feel frustrated that there just aren’t enough hours in the day to manage public relations and marketing too?
We can help! KB Concepts can provide fresh creative content; brainstorm and help execute special campaigns; post regularly on your social media; draft consistent blog posts that share your story and increase visits to your website; and send timely email updates to your audiences - freeing you up to focus on all the other important aspects of running your organization.
Let us restore your peace of mind knowing you’ve got your public relations and marketing covered!
Services

Social Media Management
Expand your reach and influence through consistent, targeted social media content and outreach that increases engagement with your key audiences and helps you achieve your goals. Let us create a simple customized plan that best fits your needs and budget.
We’ll post fun, creative and engaging content for you weekly - while you focus on what you do best: running and growing your organization!

Strategy & Branding
Effective communications and marketing come down to creating a fully integrated campaign that includes clear goals and benchmarks; a full understanding of your audiences; consistent messaging across multiple platforms; and identifying key influencers to expand your reach.
Through the power of your story, told authentically, in the right way to the right audiences, KB Concepts can help strategically achieve your goals!

Publicity & Paid Ads
KB Concepts has a proven track record of excellent client placements in national and regional media — from the New York Times and Washington Post to the local morning shows, NPR, ESPN and People Magazine — along with two decades of experience in strategic advertising.
Let us help devise the right mix of earned media and digital ads that fits your budget and achieves your goals. Check out a sample of our impressive results here.Clients
Case Studies
About
We strive to make a difference
KB Concepts strongly believes in giving back to the communities where we live, work and thrive. Founded by Karen Bate — with 20+ years of experience in nonprofit and corporate public relations and marketing— and inspired by our own experiences, we truly believe the more we give, the more we all receive — in actual business success and in strengthening the important community ties that bind and connect us to one another.
Striving to positively impact the greater good is smart marketing, and we’re here to help! From managing your day to day social media and email marketing to strategic big-picture planning, events, and publicity, let us help you achieve your P.R. and marketing goals in the year ahead - while also making a real difference in your community and world. What you do matters!
Karen also co-founded and ran Awesome Women (AWE), an award-winning networking group for women business owners with six chapters throughout the DC region, from 2014-2020, before merging AWE with the Arlington Chamber of Commerce to become the Chamber's Women in Business Program. Karen passionately believes collaboration – not competition – and women supporting women are crucial to success in business and in life.
KB Concepts PR has helped my company grow and become a recognized leader in the fitness and wellness field over the past 15 years. I have appeared several times on local television and radio stations. I’ve also been included in … Read More
Ginny Wright – BbG
Since Karen Bate and KB Concepts started managing our P.R, and social media, the business has improved steadily year over year. Our 40th-anniversary celebrations; a spring fashion show with DC bloggers and influencers; fun, seasonal social media contests; revamped website … Read More
Rosario Farruggio – Joe’s Place Pizza & Pasta
I have been working with Karen Bate and here team at KB Concepts for two years in my capacity as the deputy agency head for the Japan-U.S. Friendship Commission (JUSFC). JUSFC is an independent federal agency, and Karen and her … Read More
Niharika Chibber Joe, Associate Executive Director – Japan U.S Friendship Commission
Karen propelled my book, “Write to Influence!” and my workshops to new heights — simple as that. She secured an interview on Great Day Washington, interviewed me on her AWE radio show, and oversaw the complete overhaul of my web … Read More
Carla Bass, Colonel, USAF (Retired), Award-Winning Author, Speaker, Senior Analyst ODNI
KB Concepts helped us kick off our 50th anniversary with a bang. Karen Bate guided us to think big. We met and far exceeded our $50,000 fundraising goal, raised much-needed awareness of the Outdoor Lab with new audiences, expanded our … Read More
Mike Nardolilli – Outdoor Lab
“Karen has absolutely transformed my business this year! Not only did she suggest a wonderful person to re-do my website, we three collaborated together to achieve my exact vision.. Karen made amazing and helpful suggestions about how to pinpoint and … Read More
C. Lee Cawley, Certified Professional Organizer & Speaker – Simplify You, Inc.
“Karen Bate is amazing as both a person and a businesswoman. She just finished organizing and running a team to rebrand my company, edit my materials and create a new website. Not only was it performed on time and on … Read More
Alan Berson – Wharton Executive Education